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What is GDPR and what does it stand for?

What is GDPR and what does it stand for image

What is GDPR?

In the UK, companies follow the 2018 Data Protection Act to ensure the safety of people’s data. The new General Data Protection Regulation (GDPR) came into force May 25th 2018 and is now a part of DPA 2018.

The aim of GDPR is to further protect you, the customer, in an age where data usage is part of our everyday lives. We shop online, carry out banking transactions, book holidays and use social media. All this involves the use of your data.

What are my rights?

  • The right to be informed – you have a right to know how your data will be used by a company
  • The right to access your personal data – you can ask any company to share with you the data they have about you at no cost
  • The right to rectification – this just means you can update your data if it’s inaccurate or if something is missing
  • The right to erasure – the right to request that a company deletes any personal data they have about you. There are some exceptions to this rule such as, if you have a financial connection, on-going complaint perhaps or you are an employee and a company needs to keep salary or tax information. You can access more information on this from the ICO (Information Commissioners Office) 
  • The right to restrict processing – if you think there’s something wrong with the data being held about you, or you aren’t sure a company is complying to rules, you can restrict any further use of your data until the problem is resolved
  • The right to data portability – this means that if you ask, companies will have to share your data with you in a way that can be read digitally – such as a pdf. This makes it easier to share information with other companies, such as your bank details when applying for a loan
  • The right to object – you can object to the ways your data is being used. This should make it easier to avoid unwanted marketing communications and spam from third parties
  • Rights in relation to automated decision making and profiling – this protects you in cases where decisions are being made about you based entirely on automated processes rather than through human input

Updated on 22nd May 2019